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If you have decided to set-up an eCommerce website with WordPress may be you are familiar with the eCommerce plugins built for WordPress, so installing WordPress and their plugin of desire on a self-hosted website is a good option.
You can go through this blog and find detailed information.
Across the world, there are a lot of people, who are looking forward to setting up an eCommerce website with WordPress platform. These people are well aware with the eCommere plugins that are built for WordPress; therefore, installing WordPress and their plugin of the desire on a self-hosted site.
Although, there are various popular platforms, including Cart 66 Cloud and Ecwide that provide various services, which are more integrated in spite of plugins. Various users are inclined to enjoy by using a native plugin in order to do all store maintenance to admin dashboard.
Nevertheless, integrations as well as SaaS style eCommerce solutions are making a stir with the declaration from Automatic that WordPress.com users as they can make use of eCommerce platforms for their WordPress.com websites.
If you are not familiar with WordPress.com, you can know that websites are hosted and therefore, you can’t install eCommerce plugins such as WooCommerce, EDD and Shopp.
Rather than this, WordPress.com users are able to integrate their websites with ShopLocket, Eciwd and Shopify. Why don’t you use native plugins? Various structural concerns like setting up SSL certificates and sending payments through their servers.
Various problems have been eliminated using a SaaS solution as payments are routed through the provider’s servers.
Certainly, there is a mixed reception to the new offerings, but the upside for me is the capability to run a WordPress website and taking benefits of easy management and SEO compatibility.
However, if you are already running your own WordPress website, you are capable of integrating with these services and running your store in a sub-domain. It is not advisable for this big store, it could be interesting for small-to-medium size shop owners.
Here in this blog, you can find huge information on integrating Shopify with a self-hosted WordPress site:
Shopify & WordPress
When it comes to integrating Shopify and WordPress, it is not as uncommon as you are thinking. You can find some of the pre-made tools that can make integrating these two platforms a lot easier. Suppose, if you have both, a WordPress website and Shopify account with basic store settings, then we are ready to go. This is indeed a boon to all Shopify SEO experts out there.
You will also need to install the free Shopify Widgets application that will help you to develop embeddable widgets for your other blogs or websites once you have some Shopify products and collections that are ready to go.
You are also able to access this application from your Shopify dashboard under App section, once it is installed.
Embedding the Store
You will be taken to a menu, where you can select different options for what you want to embed on your WordPress website when you click on the application. Let’s begin with the whole store which is the most difficulty integration, but it will not be too long.
You will be asked to choose which product collections you wanted to include when you click Embed a Shop. It might be little strange if you have never used Shopify earlier, but you are able to develop collections based on the type of product or wherever you want to be seen like Frontpage.
Products can also belong to different collections, and if you have added new products to these collections then they will appear even after you embed the Shopify widget. You are allowed to choose the collections that you want to embed in your WordPress website, and after that we can move on.
If you have chosen the collections that you wanted to embed, you can easily generate the embed code by just clicking “Get Embed Code”. Just before you close </head> tag, you need to copy the whole thing and place this code in your theme’s header.php file. You will have one step left once that file is saved.
The code that you have embedded already will open your whole catalog in a lightbox, so you just simply have to add the link to open that lightbox on whatever page or posts you like. You have to add this link: <a href=’#shopify-store’></a> to your page, menu, post or widget.
At last, you can easily check-out the collections that you embedded by just simply clicking your link or button.
However, the advantage of using this high-end method is that the whole shopping experience can be done without leaving your website as customers are routed to a distraction-free check-out hosted by Shopify to complete the purchase.
Nevertheless, the only drawback that it has is that customers will not be redirected to your website when completing the purchase, so may be you need to expand a link back to your WordPress website from your Shopify website.
You can also make use of Happy Ending App that is an easy way to do that and personalizing the order confirmation page.
Embedding Individual Products
When it comes to embedding individual products, it is far simpler and preferred for stores with few products. The drawback of this is to have to click individual products that will take customers to the Shopify page that makes them leave your website.
You have to open the same application to embed a single product. Apart from clicking the “Embed a Shop” widget option, you can click on Embed a product. It will enable people to begin with a product to get the embed code for.
You can easily place the product embed code in your post, page or widget once you have the code to embed your product. Moreover, you will have multiple products on one page; however, you will have to organize them yourself into columns or a grid layout.
Embedding Buy Now Buttons
On a page or post, embedding a Buy Now Button is done through a very similar manner to embedding a product. You can easily embed a buy now button for any type of product, but ensure that if you are using a variable product, you need to determine that, which variation you would like to use for the purchase now button.
Once you select the product to develop your link for, you can grab the code to embed the button. Ensure that this code is only known for developing the button and does not include images of product or details; therefore, you need to include those yourself.
It is not the solution for stores that sell several products, but it could be easy for stores that sell a small product set with least effort required on the part of the store administrator.
As compare to other platforms, Shopify is a highly popular and extremely easy-to-use platform as it has various applications that might be little expensive than using a solution like Ecwid.