To beat competition, companies must focus on improving UX by offering customers with a personalised and delightful shopping...
What you might not realise is that Magento involves a good deal of care and attention to keep it in top running order. Find out how to keep your site working hard, and if you’re not technically minded, discover why a Magento management service might be the best option. Here at Perception System, we offer a comprehensive Magento management service, with different packages for different needs. Get in touch with our team to find out more.
Magento is the most popular platform for creating an ecommerce website. If your site has a shop or you are an online retailer, then the chances are you are familiar with Magento and how it works. It is a popular choice for a number of reasons, most notably that it allows a good level of customisation meaning you make your shop fit seamlessly with your websites design scheme and business practices. You can create a shop that suits your style, picking and choosing elements that you require.
Magento also features a feature-heavy content management system (CMS) which can make keeping up to date with your ecommerce platform quick and easy. And in the highly competitive world of internet shopping, staying relevant and up to date is incredibly important in terms of customer retention.
Making sure your site is running smoothly and efficiently is key to maintaining a healthy online presence. If your site goes down or your shop stops working, it can be the difference between winning lifelong customers and turning people off for good. With all the effort you put into bringing customers to your site, to lose them at this last stage when they are making a purchase can be a real blow. And it’s not just total crashes that put people off. Sites that are slow to respond are also frustrating, and with so much choice around, all it takes is a slight delay and potential sales are lost as customers look elsewhere.
In order to avoid losing customers and maximise the potential of your eCommerce site, you need to think about regular maintenance and support for your Magento site. Here’s how to ensure that you are getting the very best kind of Magento support and maintenance.
Upgrade to the latest version
If you’re not running your Magento site on the latest version, then you are not taking full advantage of all the latest features and benefits that Magento offers. Although they continue to support older versions, it is only the newer versions that receive the constant upgrades and features that make your site really stand out. So, whenever you receive a message telling you it is time for an upgrade, find the few minutes it takes to do it.
Choose a reliable hosting service
You need to make sure you have chosen a reliable hosting service that comes with all the industry standard security features. Double check that these are up to date and chose a channel that is HTTPS secured. This also gives you added SEO benefits.
Configure Magento site cache
This will help to significantly improve the performance of your site. Select a varnish cache that acts as a web accelerator and helps to boost the speed of Magento by saving a copy of the page in the RAM every time a new visitor lands on your page for the first time.
Secure the server environment
Web security is a hot button topic right now and you need to do all you can to ensure that your server is safe and secure from a whole range of online and environmental threats. If you are collecting sensitive data from customers, then you need to make sure you are doing everything possible to keep this safe.
Remove the test products
Test products that remain on your site not only slow down the front end enquiries but also lead to inaccurate reporting. These non-essential test orders eat into your disk space and slow down the overall speed of your Magento site.
Update Magento extensions
Magento uses extensions for themes and other functions. So, when you update your Magento version it’s important to remember to update any extensions you have too. Otherwise, you may be running slow or there may be some issues operating older extensions with a new software version.
Enhancement is responsible for roughly 60 percent of software maintenance costs. Error correction is roughly 17 percent. Therefore, software maintenance is largely about adding new capability to old software, not fixing it
[facebook_text_share text=”Enhancement is responsible for roughly 60 percent of software maintenance costs. Error correction is roughly 17 percent. Therefore, software maintenance is largely about adding new capability to old software, not fixing it”]
Hire a Magento maintenance company
Of course, all of the above Magento website maintenance sounds easy when you read it, but actually enacting all of those changes and finding the time to do it is easier said than done. Besides, if you’re running a pet business, sports store, health food emporium, or any other kind of business, there is no guarantee that e-commerce and web code is on your list of specialist subjects. And if you’re unsure about any of the above, then it might be easier to enlist the services of a Magento maintenance company.
There are so many aspects of an ecommerce business that need regular care and attention. So, hiring a professional or team of professionals to take care of it just seems like good sense. And you’ll be free to carry on doing what you do best – running your business.
Why choose Perception System for Magento Maintenance & Support?
Our team of Magento specialists has the communication skills you need to keep you up to date with everything that is going on. Our vast experience in working with Magento means we understand it inside and out, and can help you and your business to get the most from your Magento site. Security is one of our areas of focus and we are always responsive when you need us.
We will carry out any essential upgrades to your site and have the ability to make good decisions about what will and won’t work for your business, working with you to optimise your site in every possible way.
It’s not just technical support we offer, however. We also specialise in supporting you in every other aspect of your site. Our comprehensive 24/7 Magento support and maintenance service is designed to make the entire process easy to understand, keeping you informed and in the loop, while helping to make the best decisions to drive your business forward.
Get in touch with our team to find out more about our Magento support services and how we can help you to achieve your business goals. We have a range of Magento support packages to choose from depending on your situation, so you can have a website that works for you.