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Having loyal customers is must for enhancing business growth. Creating effective and better customer loyalty requires crafting greater customer experience with combination of emotional, physical and transactional value of customers. There are many businesses working in commodities.
Considering specific type of products/services according to customer’s view point is less unique than you are looking so. Right now, customers are showered with uncountable number of options and continuously grabbed by competitors to save and switch. To deal with such situation, it is necessary to work on customer loyalty by considering following tips.
1st Inside Way: Be Personal
Your customers are humans and thus, they are expecting a human interaction rather than a generic one. It would be great to send personal birthday or anniversary wish message instead of holiday sales offers. No doubt, customers are appreciating the value of your discount offers, but emotional bonds helps to create customer loyalty.
2nd Inside Way: Think Like Their Mentality
Understanding your customers in better ways helps you to interact with your customers in the most excellent ways. You can also understand how they are feeling or what they are thinking while making purchase or sending enquiries. You can also put your service to check or enhance your process.
3rd Inside Way: Maintain Your Personality
At the time of customer choosing your person to interact at your company, be up-to date with information and their queries. No matter, they are having queries while online transaction or finding any products.
4th Inside Way: Greet Perfectly
According to the Psychological studies, it is noted that customers remember the first and last minutes of a service for longer time than the rest conversation. So, it is must to have well-engineered customer interactions as it is going to stick in the customer’s memory.
5th Inside Way: Accelerate Your Service
Nowadays, people are looking for speedier service than they have before few years. So, delivering their order on expected time creates good reputation of your eCommerce store and also builds customer loyalty.
6th Inside Way: Create a loyalty scheme
Creating a loyalty scheme is one of the most effective ways to encourage your customer to get back to you. For example, you can give loyalty card as a reward to your customers with a free drink. If you are offering rewards for your purchase, your customers can get an incentive to return to you.
7th Inside Way: Ask for feedback
Receiving feedbacks from your customers helps you to know whether they are happy or not with your service. Read all the feedbacks and overcome from the bad points to make your shoppers happy.
8th Inside Way: Create a customer-service vocabulary
In the time of inconvenience, it is must to convince your customers with positive words like ‘No worries’, ‘we are here to help you’ and rehearse to tell them. You can express your help through such words and solve problem as soon as possible.
These are eight excellent points to consider for building customer loyalty and increase your revenue. If you have any doubts or want more details about any eCommerce issue or need any solutions, get back to us or share through comments.