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These days, WordPress has gained huge popularity in the market as it is a free and open source content management system that is mainly based on PHP and MySQL. The platform comes with a comprehensive range of features, including plugin architecture, a template system and more.
As in January 2015, the platform was used by more than 23.3% of the top 10 million websites. In addition to this, the platform is highly popular because of its blogging system that use on the web at more than 60 million websites.
Across the world, you would find a lot of people, who prefer to use WordPress for their web development project because of a number of reasons. If you are still thinking why to make use of WordPress for web development, go through this post and find top 8 reasons to use this platform for your business requirements:
For any modern website, search engine optimization is a basic requirement. It is essential to be found on top ten search results and it can mean a huge difference between success and failure for lots of online businesses.
Luckily, WordPress platform has a lot of built-in features, which mean any website SEO friendly. In any case, if you want to increase your search engine results, probably you need to choose some proper SEO plugins for WordPress.
Undeniably, WordPress offers a lot of appealing features and one of the best features that WordPress offers is the capability to skin or theme your WordPress website. Not like a traditional HTML website, which needs a complete rebuild; WordPress delivers plugin-play themes.
Users can find more than thousands of free and premium WordPress themes obtainable. And you can easily renovate the complete look and feel of your site using one-click installation. However, users have to remember that the problematic thing with WordPress is that it’s old themes are not working with the latest version of WordPress.
Today, a lot of premium and newly developed themes are mobile ready or mobile compatible. With huge enabled mobile devices and tablets, it is the most critical feature. A lot of plugins are also there that allow you to develop custom mobile websites with maps, click-to-call features, restaurant menus and more.
Moreover, a lot of mobile users tend to have slower connections with least specific needs such as directions, phone numbers; therefore it is essential to ensure that your mobile users are getting what they are looking for.
Do you know that which is the most overlooked marketing tool for webmasters? Email is the most ignored marketing tool. Lots of people do not offer visitors with any way to stay in touch with product updates, events and news.
As compare to other ways, Email is a great way to stay in touch with your customers and prospects. It is one area where WordPress is a shinning extremely and it combines with approximately every major email auto-responder and newsletter system obtainable.
WordPress offers the capability to password protects and makes private particular areas of your website. Even you can develop complex membership systems for free and paid content with membership plugins.
There are lots of online businesses, who use this as a great way to monetize training materials and software. All these features are extremely simple point-and-click operation unlike a traditional HTML website, which can be handled by anyone.
Support and Community
Enclose WordPress; there is a huge development community. There are more than 66 million websites installed across the world, according to WordPress.com. Millions of people are there that need help, are looking forward to paying and professionals willing to do work. It is a massive community.
Social Media Engagement
In an online advertising and branding realm, social media is constantly becoming an important part. Most of social media engagement is driven by content and sharing. Products, images, videos, coupons and articles are sharing and distributed constantly.
The one major challenge that you will face with this process is that you need to take your content and publish it to these numerous social platforms. The most powerful capability that WordPress brings with the proper social sharing plugins is the capability to instantly distribute content to numerous social websites.
Do you know that WordPress begin as a simple yet effective content management system for bloggers? Day-by-day, Google is constantly emphasis on fresh and unique content, blogging becomes a very critical for anyone, who is looking for more traffic.
WordPress delivers a simple yet user interface for anyone, who wants to use it. The platform is supporting multiple users; therefore, people in your company can author their own content.
So, these are the top 8 reasons to make use of WordPress for your web development project. In any case, if you are getting difficulty in using WordPress platform, you can hire an experienced WordPress developer from a trusted WordPress development company that comprehends your needs and deliver high-end quality solutions.