Rafiq Ansari

Manager Business Development

Ecommerce  |  Technology

6 Things That Irritate Your Online Customers


If you are an ecommerce retailer and running a highly interactive and feature-rich ecommerce website, then it is not mandatory that your online customers love everything about your ecommerce website. Online customers are always in search of such an ecommerce website that gives them an amazing shopping experience that they ever get in their life.

However, there are lots of online stores that are failed to serve their customers exceptionally and happily. In this post, I am going to discuss 6 things that irritate your online customers, so have a look at these six things that you can improve and try to serve your online customers satisfactorily.

1.Mandatory to Login for Purchasing

On the web, there are lots of ecommerce websites that require login or sign up for purchasing any kind of product. It is the most time-consuming and irritating thing for customers as they hate any kind of sign-up or login no matter whether they are looking for products for purchasing or not. Why you are bothering your customers with such long and time-wasting process of login?

With such an excellent system of order and transaction, there is no need to login and sign-up for your customers. Make sure that your website does not have any login requirement as it can annoy your customers and turn them to your competitor’s website.

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2.Cheap Quality Pictures

The second thing that also irritates your precious customers is cheap and low-quality pictures of your products. All the ecommerce websites should always use high-quality pictures of the products that attract your customers and also give a clear view of your product.

If your ecommerce website has cheap quality product pictures, it can give the bad impression to your customers, so always go with the best quality pictures.

3.No Product Description

When it comes to talking about the third thing that annoys your customers about your ecommerce website is no product description. If you do not provide product description to your customers, they will not purchase your product as they will not get any information about it, so how they can purchase it.

It is very important for all the ecommerce websites to provide a product description of the product page that helps your customers to become familiar with your products.

4.No Search Option

At your ecommerce store, if you are selling a range of products, and you do not provide a search option to your customers; it really upset them as they will not find a product which they are looking for.

It is necessary for ecommerce websites to have a search option for their customers as it allows them to search your products and find one as per their requirement.

5.Complicated Check-out process

For ecommerce websites, it is essential to have an easy and trouble-free check-out process for their customers so that they can easily purchase and pay for purchased products.

Make sure that your ecommerce site does not have complicated check-out process as it is hassled for your customers, and they can leave from your site.

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6.No Return Policy

There are many ecommerce websites that do not have return policy, and it surely irritate your precious customers. Once your product reached to your customers and for whatever reason if they want to return or exchange it, and you do not it is important that you have return policy on your website.

If once your customer is unsatisfied with your website, he/she will never come back on your site, so make sure that you satisfy them by providing complete products and services that they are looking for.

Above mentioned 6 things can irritate your online customers, so make sure that your ecommerce website fixes these problems and offers them a wonderful ecommerce website which they are looking for. It is also recommended to hire experienced e-commerce developer, who can fix these problems without any hassle but make sure to hire developer from a reliable company.

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